Events
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01-13-2025

The Osceola Chamber Celebrates Three Kings Day in Osceola

In honor of the Three Kings Day holiday on January 6th, The Osceola Chamber celebrated our 20th annual Three Kings Day Osceola event at Old Town on Sunday, January 5th.  Three Kings Day, or The Epiphany, is celebrated in many countries around the world. In much of Latin America, Three Kings Day, or Día de los Reyes, recognizes the Three Wise Men, or Kings, as they brought their gifts of gold, frankincense, and myrrh to baby Jesus. In many Latin American cultures, children anticipate Three Kings Day – and the gifts and treats it will bring – just as much as, or more than, Christmas.

On the Feast of the Three Kings, the Three Kings visited the newly born baby Jesus in Bethlehem and brought him gifts of gold, frankincense, and myrrh. This tradition is repeated and reflected in present day with the belief that on this evening the Three Kings will visit every child and leave them presents. If a child has been good for the past year they will receive toys, but if the child has been naughty, they will instead find a lump of dirt or charcoal. Excited children leave grass as a snack for the Kings’ camels before they go to bed.

The celebration of the visit from the Three Kings dates back even further than that of Santa’s visit on Christmas Eve, and for twenty years The Osceola Chamber has brought this tradition to life right here in Osceola County with our annual Three Kings Day Osceola event.  Each year, in the spirit of gift giving embodied by the Three Kings, The Osceola Chamber’s Three Kings Day celebration includes toy giveaways, bicycle and tablet raffles, business vendors, snow cones and hot dogs, goody bags, live music, and more.

This year, our Three Kings Day celebration began on January 3 when the Kings themselves joined Chamber President and CEO John Newstreet, Special Events Director Paola Parra, and some of our Chamber Ambassadors at Old Town for a press conference to announce their official arrival in Osceola County.  Members of the press were there to help us welcome the Kings and share the event with our community.

A major staple of the Chamber’s Three Kings Day event is free giveaways and experiences for the whole family that help extend the spirit of giving of the holiday season. This past Sunday, The Osceola Chamber’s Three Kings Day celebration included toy giveaways; raffles for bicycles, tablets, and Osceola Magic tickets; business vendors; free hot dogs, popcorn,  and snow cones; live music; free printed photos with the Three Kings; and more.

Each year free toy giveaways for all children 12 and under are made possible by toy donations from Walt Disney World Resort and Universal Orlando Resort.  The Orlando/Osceola Magic also supply hundreds of basketballs.  The Disney VoluntEARS and UO Volunteers also come out to Old Town on event day each year to aid the Chamber Ambassadors and staff.  Hot dogs were donated by Florida Technical College, prepped by the Masons, and grilled on-site by the Knights of Columbus, making them a true group effort.  Thanks to a donation from Pepsico – Gatorade, attendees also received free bottles of Gatorade.  This year, popcorn and snow cones rounded out the snacks for the day.Each child also received a raffle ticket for almost 60 bikes and tablets that were raffled throughout the day.  The Osceola Magic also supplied some tickets for other lucky raffle winners.  Raffle winners claimed their prizes at Old Town’s main stage, where the crowd was entertained by emcees from Exitos 96.5 and Osceola’s own Bethzaida Garcia in between performance sets from Venezuela’s Luifer Chacazo and Puerto Rico’s Ricado Azorcar.

Three Kings Day Osceola was presented this year by our friends at AdventHealth, and was brought to you by  Florida Technical College, Kissimmee Utility Authority, ABC Paving & Sealcoating, Florida Blue, Valencia College, Toho Water Authority, Walt Disney World Resort, Universal Orlando Resorts, and SeaWorld Orlando. Our mission at the Chamber is to be “champions for business and the Osceola community," and they are the champions in our community who make this event, this visit from the Kings, and all of the day’s festivities possible.

Presenting sponsor AdventHealth’s booth included a "create-your-0wn crown activity.  Also, a 360 photo booth, and lots of giveaways.  Other business booths brought their own games and raffles.  Gatorland had a gator available for photo opps, and KUA brought their mascot Sparky and their brand new 2024 calendars.

The Three Kings themselves were portrayed by elected officials and other members of our business community.  They posed for photos with kids and families that were captured on RTW Photography‘s photo booth as a nice take-home souvenir.

Find some images of our Three Kings Day fun in the galleries below, and thank you to all who attended, sponsored, volunteered, performed, or helped us publicize the event!

Christina Pilkington | Director of Administration
Author

Christina was raised in St. Cloud and holds degrees from the University of South Florida and the University of Central Florida. She joined the Chamber in April 2015. As Director of Administration, she manages the Area Council’s events, sub-committee meetings, projects, and board engagements.